What is Digital Marketing? A Beginner’s Guide to Online Growth”

Introduction

Digital marketing is more than just ads—it’s how businesses grow online. Whether you’re a startup or a growing brand, understanding the basics can help you reach more customers and boost your sales.

Key Points:

        Definition: Promoting products or services through digital channels like search engines, websites, social media, email, and mobile apps.

Main Types:

         1.SEO (Search Engine Optimization)

          2.PPC (Pay-Per-Click Advertising)

          3.Social Media Marketing

           4.Email Marketing

           5.Content Marketing

     Why it Matters: Cost-effective, measurable, and allows precise targeting.

             Real Example: A small bakery doubled orders after running Instagram Reels                and Google Ads with a ₹2,000 monthly budget.

Conclusion:
Digital marketing isn’t just the future—it’s now. Start small, stay consistent, and the results will follow.

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