What is Digital Marketing? A Beginner’s Guide to Online Growth”
Introduction
Digital marketing is more than just ads—it’s how businesses grow online. Whether you’re a startup or a growing brand, understanding the basics can help you reach more customers and boost your sales.
Key Points:
Definition: Promoting products or services through digital channels like search engines, websites, social media, email, and mobile apps.
Main Types:
1.SEO (Search Engine Optimization)
2.PPC (Pay-Per-Click Advertising)
3.Social Media Marketing
4.Email Marketing
5.Content Marketing
Why it Matters: Cost-effective, measurable, and allows precise targeting.
Real Example: A small bakery doubled orders after running Instagram Reels and Google Ads with a ₹2,000 monthly budget.
Conclusion:
Digital marketing isn’t just the future—it’s now. Start small, stay consistent, and the results will follow.